Now and Next for Ski
On its surface, ski season participation growth is nothing but promising. Per the National Ski Areas Association (NSAA), a record-breaking 10.3 million participants in the U.S. alone hit the slopes for the 2018-19 season. And, even with a premature end to the 2019-20 season due to COVID-19, U.S. participation still topped numbers from two seasons prior.